The small market town of Poulton le Fylde is the administrative centre of Wyre Borough which also includes Garstang and Fleetwood.

Agriculture is still important in the area as are associated industries. Garstang’s population voted almost unanimously in 2000 to become the world’s first Fair Trade town, and it has strong links with Ghana due to the Fair Trade initiatives. Wyre’s local population is 107,900 and is made up of 26 wards.



Local Economy, including Social Enterprises



Arts, Culture & Heritage

According to the latest national indicator statistics, only 38% of adults across Wyre engage regularly in the arts, compared to 45% nationally.

Children, Young People & Families

The amount of workless households in Wyre rose by 40% inbetween 2004-09.

Education and Learning

Wyre is in the bottom 20% of districts nationally for individuals with no qualifications.


1 in 4 people in Wyre is over the age of 65.

Healthy Living

Wyre has a cancer mortality rate significantly above the national average at 114.2 deaths per 10,000 population, compared to 105.4 nationally.

Housing and Homelessness

1 in 5 houses in Wyre is rented, significantly less than the national average of 1 in 3.


Levels of crime in Wyre are below the national average on a number of measures, including levels of vehicle crime and burglaries.

Social Isolation

16% of elderly people in Wyre live below the poverty line.

Strong Communities

Wyre has one of the least diverse communities in the country, scoring 6% on the Ethnicity Fractionalisation Index – the closer to 100% the greater the diversity of a region.


Thank you

Thanks to Lancashire's Councils for Voluntary Services and Lancashire County Council for their support.

In association with